Organizations can be divided into various departments, or
units, with individuals who specialize in a given area, such
as marketing, finance, sales, and so forth. Having each unit
perform specialized jobs is known as departmentalization.
Departmentalization is done according to five major categories:
(1) product, which requires each department to be responsible
for the product being manufactured.
(2) geographic, which divides the organization based on the
location of stores and offices.
(3) customer, which separates departments by customer type—for
example, textbook companies that cater to both grade schools
and community colleges.
(4) functional, which breaks departments into specialty areas.
(5) process, which creates departments responsible for various
steps in the production process.
|